Tom Cruise’s return for another impossible mission as Ethan Hunt also marks the BMW Group’s return to Hollywood, as the Bavarian automaker will be the main automotive partner in the fourth installment of the Mission Impossible franchise.
BMW’s product placement in the “Mission: Impossible - Ghost Protocol” film comes in the form of the concept version of the upcoming i8 Hybrid Coupe, the Vision EfficientDynamics study while the latest 6-Series Convertible will also play a role in the movie.