Ingolstadt’s proposal is a five-door model that looks more like a hotted-up small station wagon than a hatchback. It features a 2.5-liter turbocharged inline-five producing 340-horsepower and 450 Nm (331.90 lb-ft) linked to Audi’s all-wheel drive quattro system and a seven-speed dual-clutch gearbox.
What more proof that Audi is seriously considering the introduction of a high-performance S or RS version of its newly launched Q3 compact SUV than the creation of a prototype model shown at a media event?
According to the folks over at Sweden’s Sportbilen, the prototype was uncovered during the European press launch of the new Audi Q3 in Zurich, Switzerland. And mind you, this wasn’t a static presentation as the media had the chance to drive the pre-production model on the road.
Audi may have won its 10th title at 24hours of Le Mans, but the brand with the four rings had a tough weekend at La Sarthe. As if Alan McNish’s horrifying accident less than an hour after the start of the endurance race was not enough, Mike Rockenfeller, driving the number 1 R18 TDI, was also involved in a huge crash. Read more »
Audi may have dominated the qualifying session of the 24 Hours Le Mans, but suffered a setback early in the race when the R18 TDI that started from 5th place and was at the time being driven by Allan McNish, had a terrible accident. The incident occurred about an hour in the race at the Dunlop curve when McNish tried to overtake a slower Ferrari 458 Italia.Read more »
It’s not uncommon these days for certain companies to reproduce (or at least try to) the styling and/or the available technology features of Germany’s finest carmakers but this time we have a story that turns the tables the other way around. In mid-May, Audi aired a new commercial for the just launched A6 Avant in its home market. The ad shows the executive station wagon model cruising through streets of a German city as a version of Eminem's "Lose Yourself" song plays in the background.
If you watch the commercial in the video after the jump and it reminds you of Chrysler’s “Imported from Detroit” ad for the new 200 sedan from this year's Super Bowl event, rest assured you are not alone.
"It is absolutely shocking," said Joel Martin, manager of Eight Mile Style, the company that handles the song licensing for Eminem. "We believe Audi not only used 'Lose Yourself' to sell their product without permission, but their spot actually feels inspired by elements of Chrysler's commercial campaign,” Martin added.
Audi will attempt to achieve a new victory next month at the Le Mans endurance race, with last year's victorious trio of veteran drivers (Allan McNish, Tom Kristensen and Rinaldo Capello) aiming for a win in the new R18TDI. Audi has won the Le Mans 9 times in the past 11 years, with both petrol and diesel racing cars.
In this eye-catching animated film, driver Allan McNish walks us through some interesting facts related to the famous 24 hours race, the Audi team as well as about him. Entitled “A Day in the Life of an Audi Driver”, the video shows us in an interesting way the difficulties a driver has to overcome during the 24 Hours of Le Mans. Roll down after the break to see the race through the eyes of the Scottish driver.
Audi of America has launched a new advertising campaign that will most likely generate a similar response from the competition in the premium segment. Under the tagline “Car Carrier”, the two Audicommercials feature a BMW owner that goes nuts when he sees a truck full of brand new automotive metal from Ingolstadt.
Imagine buying a new car and being annoyed constantly by the car's next owners telling you not to do this or that in order to keep the vehicle in top shape. Not a very nice image, but thats exactly what Audi portrays in a series of commercials that promote the brand’s Certified pre-owned program.Read more »
If you’re done looking over the official gallery of the new Audi Q3 compact SUV, we have some good news as the Ingolstadt-based automaker has released the first video of the smallest Q series model yet. The new promotional clip shows the Q3 testing on an oval circuit while also offering us a quick walkaround of the exterior and interior. Read more »
An Audi A3 Sportback owner in New York City's East Village received a chilly surprise on Monday after finding his car literally encased in ice. The freakish incident occurred after a pipe broke under the street sometime during the weekend causing a sinkhole that formed a small pond around the Audi. The passing cars splashing water all over the A3 and subfreezing temperatures did the rest. As you can see in the video after the jump, the ice was so thick that the owner's attempts to free the car from its frozen cage with a chisel and a hammer proved futile.
Now here's a video worthy of the all-new Audi RS3's sporty credentials and quattro heritage. Forget about the bland static footage of the car released at launch because this clip is -mostly- about having some slideways fun on the snow accompanied by the howling sounds of the RS3's 340HP turbocharged inline-five. Enjoy the 7 minute long film, which was shot in Canada, right after the break.
With its new commercial for the 2011 A8, Audi of America is opening a fresh chapter in the advertisement wars. Taking inspiration from the 1947 children’s book Goodnight Moon by Margaret Wise Brown, the ad portrays S-Class owners as gluttonous people with an excessive lifestyle, representing the age of “old luxury”. The 60 second clip is said to be a prelude to the upcoming Super Bowl TV spot, set to air in the first break on Super Bowl Sunday, February 6, 2011. Hit the jump to watch the video.
The Audi brand ended 2010 with a new sales record in the U.S. and is now looking forward to an even more successful 2011, as demand for luxury vehicles is high in the States. Spearheading the firm's growth in the U.S. is the all-new 2012 A6 sedan, which made its debut at the North American International Auto Show in Detroit.
Form a design standpoint, Audi's executive saloon is a discrete evolution over the previous model. However, it does come with an array of new gizmos, such as adaptive air suspension and dynamic steering. At launch, the A6 will be available in the States with a 3.0-liter supercharged V6 engine, but Audi is considering the introduction of a six-cylinder diesel version as well.
Scroll down to check out the gallery of live pictures from the Detroit motorshow as well as a new video clip.
The Audi brand ended 2010 with a new sales record in the U.S. and is now looking forward to an even more successful 2011, as demand for luxury vehicles is high in the States. Spearheading the firm's growth in the U.S. is the all-new 2012 A6 sedan, which made its debut at the North American International Auto Show in Detroit.
Form a design standpoint, Audi's executive saloon is a discrete evolution over the previous model. However, it does come with an array of new gizmos, such as adaptive air suspension and dynamic steering. At launch, the A6 will be available in the States with a 3.0-liter supercharged V6 engine, but Audi is considering the introduction of a six-cylinder diesel version as well.
Scroll down to check out the gallery of live pictures from the Detroit motorshow as well as a new video clip.