From the imaginative world of TV reality shows comes our next story. The show in question is “Wie wordt De Allerslechtste Chauffeur Van Nederland?” which is Dutch for “Who is the Worst Driver in The Netherlands?”
However, once you watch the video after the break, you may considering an alternative title in the likes of “Who is the Most Idiotic Reality TV Show Producer in the World” since the enlightened creators of the show came up with the fabulous idea of testing Netherlands' most incompetent drivers on an unsafe course.
Imagine safely enjoying your morning coffee and reading the newspaper behind the steering wheel, while your car is traveling at highway speeds. Well, this could be a reality in as little as ten years time, thanks (or no thanks...) to the European Union-funded SARTRE (Safe Road Trains for the Environment) project, which successfully tested the concept of vehicle platooning at the Volvo Proving Ground close to Gothenburg, Sweden.
The idea was to create intelligent convoys of vehicles with a professional driver in the lead vehicle leading the rest of the cars. Each car measures distance, speed and direction and adjusts to the car in front, while being totally detached. Vehicles can leave the platoon at any time, but once in, drivers can relax and do other things, without having to worry about actually driving their cars.
Tests carried out involved a lead vehicle and single car that was able to steer itself as it was trailing the lead truck around the test track.
According to SARTRE, platooning is designed to improve a number of things, such as road safety and fuel consumption. It also allows drivers to concentrate on other matters than driving and, since vehicles in a platoon travel just a few meters apart, it may relieve traffic congestion.
The program is lead by Ricardo UK with other six companies contributing, including Volvo Car Corporation. The technology development is said to be well underway and could go into production in a few years. However, public acceptance and legislation issues will prolong the process, thus the announced 10-year timeframe.
“We are very pleased to see that the various systems work so well together already the first time”, said Erik Coelingh, engineering specialist at Volvo Cars. “After all, the systems come from seven SARTRE-member companies in four countries. The winter weather provided some extra testing of cameras and communication equipment”.
“This is a major milestone for this important European research program”, said Tom Robinson, SARTRE project coordinator, of Ricardo UK. “Platooning offers the prospect of improved road safety, better road space utilization, improved driver comfort on long journeys and reduced fuel consumption and hence CO2 emissions. With the combined skills of its participating companies, SARTRE is making tangible progress towards the realization of safe and effective road train technology”.
For a more in-depth look at the SARTRE project check out the video below.
And you thought your latest weekend track race was adrenaline-filled... Enter the realm of Jonny Reid, one of New Zealand's top racing drivers. The 27-year-old Kiwi put a brand new 2011 Volvo S60 to the test around Hampton Downs raceway in Auckland. Nothing spectacular there you say? How about if we told you that he did it blindfolded? Yes, that's right; the young racing driver couldn't see a thing.
According to the promo event's organizers, it took Reid more than one try but in the end, he managed to return a lap time of 1:28 with a top speed of 193km/h (119 mph). "He was guided only by the feel of the car, his knowledge of the track, and co-driver Earl Bamber's voice," said Volvo. Pretty neat, though we're not sure who was the bravest of the two; the driver or the co-driver... Scroll down to watch the clips.
This is officially the second safety system demonstration in as many "Look at this!" announcements that has gone horribly wrong for Volvo. That's right, two. The first one was back in May and led to a new S60 estate crushing itself into the back of a truck - see the video here. This latest mishap occurred during a media demonstration to Australian journalists in Europe.
Now that the known-as-safe Volvo brand is officially owned by the Chinese, is this a sign of things to come?
The mechanism in question is part of Volvo's pedestrian avoidance technology, which makes use of cameras and radar in the nose of the vehicle to control the brakes and stability control system in order to reduce driver/pedestrian injuries. The object that the system was meant to detect was Bob the Dummy; as you can see in the vids below, it didn't detect a damn thing.
That's not to say the system is terrible; after all is said and done, it worked 75% of the time. Of the twelve runs, only one ended with Bob getting the full force of the Volvo unleashed on him, with the other two still being less than perfect. Some of the blame has been placed on a camera that doesn't work well in low-light conditions (infrared / night vision, guys?).
Volvo's Jonas Tisell, Active Safety Systems manager, told journalists, "The failure of the test was due to the dummy not being set up properly, therefore it did not give an echo enough for the system. So the dummy was not relevant in this situation." So...blame it on the dummy? And "not relevant"? How does being to blame (according to Volvo) translate as irrelevant?
More like Volvo just got caught with its pants down...again.
Once a maker of some of the most boring to drive and mundane-looking bricks on wheels cars in the industry, Volvo has managed to turn up some pretty interesting proposals over the past few years - no thanks to FoMoCo's involvement.
Their latest and most likely last vehicle to be developed under the "loving" arms of Ford before the Swedish company falls into the hands of China's Geely Motors, is the all-new Volvo S60 sedan that will premiere at the Geneva Salon on March 2.
That we already knew. What we didn't know is that Volvo may surprise us with a sporty version(s) of the S60 as this blurred teaser image and a series of videos titled "Naught Volvos Are Coming" suggest.
Could it be that the Swedes are preparing the return of the 'R' series with a hotted up version of the 2011 S60 sedan?
That we'll have to wait until the opening of the Geneva Motor Show to find out, but we wouldn't be surprised if all this "naughty" promo-talk ends up being just another aero package of the same kind as Audi's S-Line or BMW's M Sport Packs.
Together with a full set of images and detailed specs, Volvo also published several video clips of the all-new 2011 S60 sedan including a short promotional film, driving footage, beauty shots and even one that shows the car slamming into a wall during the safety tests.
The new Swedish mid size sedan with the refreshing styling will have its formal debut at the Geneva Salon next month and go on sale this summer.
At launch, the 2011 S60 will offer a menu of two petrol and two diesel engines (depending on the market) including a new 2.0-liter turbocharged gasoline unit with 203HP. Watch the videos after the break.
Following the release of the first teaser photos of the all-new 2011 S60 back in November, Volvo has now published a new video that gives us a full view of its small executive sedan that will make its world premiere at the Geneva Salon in March 2010. Closely based on the concept model that appeared at the 2009 Detroit Show, the new S60 is squarely aimed at the Audi A4, Mercedes-Benz C-Class and BMW 3-Series.
Volvo, which will soon pass on to the hands of China's Geely Motors, has released very little information on the car but the company did say that the new S60 will be more driver orientated that its predecessor.
While it is not clear yet how the sale will affect the S60's engine range, it is believed that Ford's new EcoBoost 1.6-liter four-cylinder gasoline engine featuring turbocharging, direct injection and outputs ranging from 150 to 180 horsepower will be amongst the offerings.
Automakers and their respective marketing departments / advertising agencies come up with all sorts of ideas to generate interest in their current or future products - some successful, others not so much. For the promotion of its new 2011 S60 sedan that will be officially revealed at the Geneva Motor Show in March 2010, Volvo's Live Communication and Social Media decided to take a rather unconventional approach by calling in a blind Turkish artist named Esref Armagan to 'sample' the finished model and draw a picture of the car.
"Since the car itself is not being launched until the Geneva Motor Show next year, this is a unique way for us to show an extraordinary artist's rendition of the forthcoming model," commented Lukas Dohle, director of Live Communication and Social Media at Volvo Cars.
As you may suspect, Armagan, who is said to have painted everything from historic buildings, seascapes, flowers and forests to a portrait of former US President Bill Clinton, uses his hands and the rest of his senses to recognize the shape of the object he is painting.
This however, was the first time that the talented Turkish artist attempted to draw a car. "It was an honour for me to be asked to do this and I take it as a confirmation of my ability as an artist," said Esref Armagan.
The next-generation Volvo S60, which is based on the 2009 Detroit Show concept, won't be launched onto the market until summer of 2010, but the folks over at Sweden's Teknikensvarld magazine were invited by Volvo to Copenhagen, Denmark to check out a prototype version fitted with firm's new "Automatic Braking System". As you may have already guessed, the test vehicle was slathered in cladding, so don't expect to get a preview of the car.
What we do get to see are some details of the interior and of course, a taste of the "Automatic Braking System" - Volvo's next generation of preventive safety technology that detects pedestrians who have walked into the roadway and automatically avoid collisions at speeds under 25 km/h (16mph) if the driver does not react in time.
Once the system detects the pedestrians, it warns the driver through a series of audio and visual alerts on the windscreen's head-up display. Volvo says that if the driver does not respond to the warnings and the system assesses that a collision is about to happen, then it automatically applies the car's brakes with full braking power.
On Monday, Volvo announced that it has teamed up with Swedish energy giant Vattenfall to introduce plug-in hybrid models to the market in 2012. But before we see the final production cars arriving in showrooms, Volvo will present a trio of V70 diesel plug-in hybrid demonstrator cars this summer to test the new technology. Click through to watch the video that includes interviews with several Volvo officials as well as footage of the demo V70 plug-in hybrid in action.
In about a year's time, Swedish automaker Volvo will perform the market launch of the all new S60 premium sedan that will be heavily based on the stylish S60 Concept that made its global debut at the Detroit Show this past January. We've already seen static footage of the four-door coupe design study but now Sweden's Teknikens Varld magazine took the one-off concept car for a quick spin. Unfortunately, Google has yet to find a way to automatically translate audio from videos, so unless you happen to hook up with a bilingual Swedish gal, you're better off lowering the volume in order to enjoy to the ride.
Earlier today, Volvo published the first photos of the 2010 MY S80 saloon that received a mid-life facelift which includes subtle visual changes as well as two revised diesel engines and a new eco-friendly, but underpowered, DRIVe variant fitted with a 1.6-liter turbo diesel delivering an output of 109HP. The new S80 will be unveiled for the first time at the Geneva Auto Show in early March with sales commencing this spring.
One of the most exciting concept cars at the 2009 Detroit auto show which runs for two weeks from January 11, is the Volvo S60 Concept that provides a preview of the production model that will follow in 2010. If you hit the jump you can see the first official video of the compact sports sedan that includes the usual exterior shots as well as a short film of the S60's innovative crystal centre stack being created at Swedish glassworks Orrefors' workshop. For more details and high-resolution pictures of the Volvo S60 sport sedan concept click here to view our previous post.
As you can see in the four new videos of the 2009 XC60 that were released by Volvo, company test drivers get to do all those fun things that SUV’s were built for but in most cases, are rarely (if never) used in that way by your typical SUV owner. The videos include a hill descent test, an elk test, a camel test and a high-speed test at 200 km/h or 124 mph. -See all four videos after the jump